Career research is free · Personalised plans and ongoing help are optional paid services

What this costs today

You are probably doing most of this already. Here is what it costs.

Good parents are already researching careers, finding programmes and preparing their children for the counsellor. The question is not whether you can do it. It is what it costs, in money and in evenings, and what slips through the cracks.

OptionTypical costWhat you getWhat slips
Do it yourself
Search, forums, school emails, your own judgement
Cost$0
and your evenings, every month
You getFull control. You know your child best. What slipsThe deadline nobody told you about. Advice written before AI changed the first rung. No way to check what you read.
Private admissions or careers counsellor
Independent consultant, US
Costfrom about $150/hr
comprehensive packages commonly around $6,500, often far more 1
You getA real person with admissions expertise. What slipsRarely current on AI and the entry point. Nothing updates between sessions. Out of reach for most families.
Essay or application coach
US
Cost$85 to $600+/hr
comprehensive essay help often $5,000 to $7,000 2
You getPolish on the final step. What slipsIt starts at the end. It says nothing about which path still has a first rung.
Free Career Playbook
Available now
CostFree, always You getWhere each career stands against AI and why, verified at the primary source, matched to your child. What slipsNothing in the picture. The doing is still on you, if you stop here.
90-Day Action Plan
Available now
Cost$49
founding price, one-off
You getThe next 90 days with dates: what to push, what to build, what is open now, the counsellor questions. What slipsOnly time. It is valid for 90 days, then it needs refreshing.
Career Assistant
Coming soon, waitlist open
Cost$249/yr
founding price, about $21 a month
You getThe route kept current every day, four Action Plans a year, answers at any hour. What slipsIt is not a human counsellor, and it says so. It makes the meetings you do have count.
$6,500

What a comprehensive admissions consulting package commonly costs in the US 1. A full year of the Career Assistant will be less than a twentieth of that, and stays current between every session you would have paid for.

$49

The 90-Day Action Plan. Less than a third of one hour with a private counsellor, for a dated 90-day plan built around your child by name.

1 deadline

The one you did not know about is the only one that matters. A dated route exists so that March never reveals what November required.

You can do this without us. Families did for decades, and many still will, very well. What has changed is that the ground now moves between the start of a school year and the end of it. The free Playbook shows you where things stand. The Action Plan and the Career Assistant are for families who would rather not be the ones who find out late.
Find the right option for us See all three options

Sources for the prices above

  1. Private Prep, Cost of College Admissions Consultants: 2026 Report. Reports most families spend around $6,500 on a comprehensive package; hourly consulting from $150. Published by a consulting firm.
  2. Private Prep, College Essay Coach Cost. Hourly rates of $85 to $600+, with typical comprehensive essay counselling spend of $5,000 to $7,000. Published by a consulting firm.

Prices for private services vary widely by region and provider, and these are US figures. All our prices are in US dollars. Ours are founding prices, held for the first fifty families.